Tag: social media

FYI- What not to do on Linkedin…

Here is an interesting article I found while scouring and doing my daily research on Linkedin.com. I have advised many times on the powers of Linkedin.com and what you can gain from having a presence there. But in order to have a presence and get noticed whether it be for your business or for connecting to potential employers, clients, or prospects, you must always be present. A consistent presence is the key to building your online reputation as well as offline.
If you have connected with someone from a networking opportunity and then connected online, occasionally follow-up with them and post relevant topics of interest in your industry. There was a reason why they connected with you in the first place. Not only because they had an interest in you, but also what your company or who you work for can provide immediately or down the road. The rules of engagement online is just as crucial as offline. There are an abundant number of offline networking opportunities to choose from, just like online. Networking can happen just about anywhere really, not just at “networking events”. But the key to it all is to engage!
Make your connections, but make sure your Linkedin.com profile is in tip-top shape… stay on top of the game and you will get the connections and provide your products and services at any given time when needed. Businesses are depending on this tool to search for you, engage with you and most importantly, find out what you are all about in a concise manner. It’s the new version of your resume and business profile. And don’t forget to add any examples of what you do or have done. There are plenty of applications to add to your profile to highlight this information, i.e. slide share, box.net, video, etc. That is the other reason why it is so important to maintain that up to date information, so they know to choose you when making that decision related to what you do!

Networking by Face to Face Connections…..

There is something to be said about face to face networking.  Social Media is all well and a good additive that sucks the time from your day, if you are not careful to schedule it, just like the rest of your business should be. But the feedback and the non verbal communication that one gets from the face to face contact with someone is so valuable and rewarding, how can one not want to connect this way?
Look at all the measurable results and feedback you get from each of your marketing activities you participate in. Whether it be:
1)  Social Media
2) Traditional Media
3) Direct Mail
4) Post cards or mailings
5) Blogging
6) Press Releases
7) Events
shall I go on?  You get the picture.  There are so many marketing avenues to brand you and your company, the possibilities are endless.  So, measure each one and see what the results are.  Where do you reasonably get the most feedback and not just positive ones either.  Feedback is feedback, whether it be positive or negative, people are talking, responding, answering, posting, etc. about you or the company.  People are going to talk!   We have to, it’s how things work in this world.
So, the next time you decide to RSVP for an event that involves having to network, don’t think twice about signing up!  Honor your positive RSVP, get out from behind the computer and GO!   Your networking efforts are always the best way to go, face to face connections are valuable, not just to get information from a group of panelists, or just to network and get loads of cards, GO!
And then, make sure you follow up with those people!  Whether it be, connecting with them on Facebook, Linkedin, LinkingRaleigh, Inside919 or some other networking community, follow up.  And then meet for coffee!  There are tons of great coffee places every where around the world.  The best connection comes from you being you and not holding back!


Southern Wake Women in Marketing, Martin Brossman helps our Women “Get” Social Media!

Share. Inspire. Connect. Empower.
This is how women network!
Join the group and
RSVP: http://www.meetup.com…

Jan. 18th
9 am
Cafe Carolina, Cameron Village
In leiu of giving out a door prize for bringing a friend, We will be collecting for Meetup.com’s Haiti Releif Fund. $5 is suggested or more if you can. Thanks in advance!
Social Media as a necessity for building your brand & business!
Linkedin as a Reputation Builder and Career Tool
by Martin Brossman

Linkedin is a professional network of over 55 million people worldwide—and a powerful tool for solving business tasks. Clients, prospects, managers or employees go to Linkedin to see what type of person you are. Are you sending the best message? Learn the key things you need to know about using Linkedin to get the maximum payoff for both business and career. Martin Brossman has been teaching and coaching people in gaining results with Linkedin since 2006. Martin will also include how other tools like Plaxo and Twitter relate to Linkedin. You will come away with valuable information you can use today.
Martin Brossman is the author of Brossman’s Social Media for Business Resource Guide, plus an upcoming book with co-author Greg Hyer, Linking Into Sales. Martin, a success coach, speaker and trainer, has been enthusiastically networking in the Triangle since 1982 ( www.coachingsupport.com ). He has originated in-person and on-line networking groups which have facilitated meaningful business connections among members. Martin’s computer science background keeps him ahead of the latest technical trends in blogging, podcasting and on-line networking. His own podcast show can be heard at www.InquireOnLine.info . He offers consulting on how to generate profitable alliances by maximizing face-to-face and on-line presence and managing “the conversation of you” on the Web ( www.ProNetworkingOnLine.com ) .
And if you have a Poken (Martin sure would love for you to have one!), make sure you bring it!
If not, go to to get one: http://pokenraleigh.w… biggrin
Membership fee: $25/yr will be required to attend the meetings: for supplies, contributions, speaker fees & meeting space, if required.
Attendee fee: $2 a meeting

Do you have a Poken? The newest trend in Social Media Networking…

Check it out…the latest and greatest way to connect online and save a tree! http://www.poken.com/
This new trend of social media networking has recently come to the US market and it’s the good stuff in life, I say! Quite inexpensive, cute concept for a USB, and it is sooo.. easy!
Check it out, get one, connect, and save a tree!@

The Ten Commandments for Social Media

Here are your Ten Commandments or things you need to be doing to get in and win with social media.

  1. Thou Shalt Blog (like crazy).
  2. Thou Shalt Create Profiles (everywhere).
  3. Thou Shalt Upload Photos (lots of them).
  4. Thou Shalt Upload Videos (all you can find).
  5. Thou Shalt Podcast (often).
  6. Thou Shalt Set Alerts (immediately).
  7. Thou Shalt Comment (on a multitude of blogs).
  8. Thou Shalt Get Connected (with everyone).
  9. Thou Shalt Explore Social Media (30 minutes per week).
  10. Thou Shalt Be Creative (go forth and create creatively)!

Commandment 1. Thou Shalt Blog (like crazy)
Blog. Please. That’s the first priority. Set up a blog, a personal blog, a business blog. It’s easier than you think. Use an existing blogging site such as Blogger.com or GOingOn.com or install your own branded blogging site right on your own server by using WordPress. And, WordPress is free.
Commandment 2. Thou Shalt Create Profiles (everywhere)
Create your profiles; do it now before someone else takes them. Once they are gone, they are gone forever. That’s called cyber squatting. So get out there. Use Open Social to make filling in your profiles as easy as a click of a button.
Commandment 3. Thou Shalt Upload Photos (lots of them)
Upload photographs. You’ve got them. Don’t upload the one with you with a lampshade on your head…counterproductive; but other photographs? Absolutely. Customers want to see and participate. You want to give people a face to go with your company.
Commandment 4. Thou Shalt Upload Videos (all you can find)
Videos. You all have got videos. I don’t care whether it’s training videos or customer videos, grab your video camera and go interview some of your customers. What’s better than seeing your customer’s smiley face on your Web site? And it doesn’t cost anything.
Commandment 5. Thou Shalt Podcast (often)
Podcast. If you’re too cheap to get a camera, use the free audio software that’s in your computer. That’s what I did. I created 48 audio podcasts. If you take the podcasts I did for my book and played them back-to-back, they run 24 continuous hours of interviews. You can do that. It’s free. It just takes time.
Commandment 6. Thou Shalt Set Alerts (immediately)
Set alerts. People are talking about you. You probably need to know what they are saying and you want to participate.
Commandment 7. Thou Shalt Comment (on a multitude of blogs)
Comment. Commenting is like going to a cocktail party. You wouldn’t walk into a networking event, walk up to a group of people talking, and tell them your name and what you do in your business. That would be rude and unacceptable. Listen first. Read the blogs and add comments. You can be controversial, that’s okay. But participate. Get involved.
Commandment 8. Thou Shalt Get Connected (with everyone)
Get LinkedIn. Put it in your email that you have a LinkedIn account, you have a FaceBook account, and that you have a Twitter account. Make it a part of your heading on your letterhead, because that’s how you propagate. That’s how you sell it.
Commandment 9. Thou Shalt Explore Social Media (30 minutes per week)
Explore social media. Give me thirty minutes a week, that’s all I’m asking. Friday morning grab your coffee, lock yourself in your office, and give me thirty minutes. Just Google something. I promise you within the first 30 days you will be excited. You’ll be as excited as I am. You will get excited because of the ROI.
Commandment 10. Thou Shalt Be Creative (go forth and create creatively)
And the most important commandment is creativity. That’s all. It’s just creativity and having fun. But you know what, that’s what your customers want. They want to see transparency. They want to see authenticity. They want to see you having fun. They want to be able to relate and communicate.
Tiffanie Tillman is the founder and CEO of The Virtual Professionals – A Virtual Assistant Staffing Company, specializing in Internet marketing, online administrative assistance, website & blog content management and many more services. For several years Tillman has worked with clients in all types of industries. Her teams, consisting of hundreds of virtual assistants and professionals, have varied skill-sets and professional backgrounds. To reach Tillman, call 1.800.804.0476, send an e-mail to tiffanie@thevirtualprofessionals.com or visit her website at http://www.thevirtualprofessionals.com .
I endorse this information and  I was given permission to repost her article.  She is a connection on Linkedin.com for me and I am considering using her talents.

“Meet the New Media” Forum

What a great event this is! I am so glad I stumbled upon this event! It will give me the opportunity to make new contacts, catch up with old contacts and learn some new techniques that I can institute into my social media platforms, as well as traditional forms of media.  It’s all about what the trends are, what people want to read about online and visual perspectives.   I got to meet Rebecca Antonelli of TrianglePR, Kitty Kinnin of River 100.7, Chuck Hester of  iContact, Ria Scureman and others.  It was great,Thanks.  Looking forward to the next one, July 24th @ Sheraton Imperial, 10am-12pm.
Christina Blandi-James CBJ Promotional Avenues 919-796-5704